Event: Promoting Value Pricing: How to Handle Partner Pushback by BD Roundtable 

Date: 10 February 2022 

Mode: Online 

Costs: Free Registration 

Speaker: Sharun Jardine


Speaking with Shaun Jardine about how you can respond to the partner pushback when promoting value pricing. This session shall discuss:

  • ways the BD team can tactfully bring up value pricing
  • common arguments against value pricing that lawyers raise
  • how you can respond and convince management to start a pilot project

Shaun Jardine is a value-based pricing expert with nearly 40 years of experience in the legal industry and Managing Director of Big Yellow Penguin, a consultancy helping law firms to adopt practices including value pricing.

Application Link: Click here

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